1 of 4

Underdogs become Trendsetters when they G.R.I.N.D.

2017

Company founded

Our apparel began with a simple idea and a passion for excellence Our Goal: Capture the essence of underdogs who become trendsetters.
2021

First product launch

We introduced our flagship product to the market with overwhelming success.
2023

Global expansion

Expanded operations to serve customers in over 50 countries worldwide.
2024

Innovation award

Recognized for our commitment to innovation and sustainable practices.
2026

The future

Continuing to push boundaries and create exceptional experiences.

BROWSE OUR LATEST PRODUCTS

SHOP

Events

I.A.G. Events

Past Event Recap:

Distinguished feat. DJ Envy - One Party Three Vibes...
Tap here | Pics

The Detroit Grind Expo - 3rd Annual
Tap here

The Detroit Grind Expo - 2nd Annual
Tap here

The Detroit Grind Expo - 1st Annual
Tap here

Detroit Grind Collection Release Day Party
Tap here

We Grind Different Collection Release Party/Black Panther Movie Premiere
Tap here

Make It Here Collection Release Party
Tap here